How do you bring your best ideas to life while satisfying a real need in the market? Having a go-to process when it’s time to activate can be a tremendous advantage in creating a lasting connection with consumers. This workshop will provide hands-on practice on how to take your concepts from insight to prototype. We’ll show you how to workshop your designs with some of the latest trends in the fashion tech and wearable space, including those outside of bracelets and activity trackers. At the end, you’ll walk away with a proven process to get from bright idea to MVP, and the latest resources and tools for making your concept real.
Prototyping for wearable fashion: How do you bring your best ideas to life?
Kumi Tominaga
Kumi is a creative technologist, currently working at R/GA Prototype Studio in New York. She’s worked on a wide range of projects for clients such as Nike, Fossil, Converse, L’Oreal, MasterCard, Samsung, Verizon, etc.
Page Schmucker
As an Experience Strategist at R/GA, Page merges traditional user-centered design philosophy with the rapid-prototyping techniques of agile design. She has helped brands like Nike, Volvo, Fossil understand the core needs of their consumers to create products and services that elevate the brand experience. Page has a masters degree in Design Management from The Savannah College of Art and Design. She is a maker, doer, planner, organizer, collaborator, schemer, and a dreamer, attentive to the world around her and what shapes it.
When?
01.03.2016
14:00–18:00
Where?
ROOM 3 – TKO 7002B STUDIO
Aalto University’s Arabia Campus, Hämeentie 135 C, Helsinki
Buy workshop tickets
